Carly Rae Jepsen Shows Off Platinum Blonde Pixie in Target Commercial

Call her blonde! Carly Rae Jepsen confirmed off a platinum pixie cut Sunday, February 12, all the way through her 2017 Grammys commercial for Target, noticed in the above video. Joined by way of Lil Yachty, the pop big name, 31, lined Rob Base and DJ E-Z Rock’s 1988 hit “It Takes Two.”

The Canadian singer relaxes towards a wall of emoji pillows and travels throughout the superstore’s frozen meals and good looks departments while carrying her new glance. She had prior to now been rocking a much darker coiffure, but converted to lighter locks closing month prior to her efficiency on the NHL All-Star Game January 29. “Lil blonde me about to sing O Canada on the #NHLAllStar game!” she wrote on Instagram that day.

Jepsen hasn't ever been shy about converting up her hair color. Since breaking out with 2012’s “Call Me Maybe,” she’s donned a crimson bob with bangs, long jet-black tresses and her herbal brown hue. 

“I get to a point with my hair the place I just need to trade it for amusing,” she told PopSugar in 2013. “The red was once impressed via Disney. They requested me to play Ariel for the diamond free up of The Little Mermaid. They did a brand new song video for “Part of Your World,” and I were given to play the a part of her in actual lifestyles. They said, ‘It’s contemporary so you can be a brunette.’ But no, Ariel has to have crimson hair. So I dyed it extraordinarily crimson for that, after which after, I toned it down for my each day.”

Now, her brighter ’do has additionally caused her to enliven her cloth cabinet. “I battle Stockholm darkness through dressing increasingly more colourful because the week rolls on,” Jepsen captioned an Instagram shot of her wearing a crimson sweater, printed best and marigold shorts in Sweden final week. 

Though Jepsen didn’t attend the awards show, her new hue was well represented on song’s largest evening. Katy Perry debuted a platinum style when she took the stage to accomplish her latest single “Chained to the Rhythm” for the first time. Perhaps both girls had been inspired via Best Rap Album nominee Kanye West, who dyed his hair the same shade in December after being hospitalized for exhaustion. 

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